SEO Myths and Facts

Personalized Search is Google’s Mistake

A lot of people are talking about Google personalized search results and most don’t like it and for good reasons.
1. If I like a site or visit a site often, it’s likely already in my favorites or bookmarks or I know the web address by heart. Google Personalized Search is just another bookmark tool [...]

This or That – Which is more important?

A lot of blog posts out there have titles like; ppc or seo, which is more important?, sem or seo, which is more important?, content or link building, which is more important?, etc. etc.
Maybe it’s just writers block or something, but every single day it seems another post like that gets made. And all of [...]

Validation Not Required

I would love to have someone prove to me where being W3C compliant helps you rank better in the search engines. I’ll pick three phrases off the top of my head.
1. Affiliate Marketing
2. Bicycle Parts
3. Homes for Sale
Affiliate Marketing – in Google, skipping wikipedia entries, the number 1 site was http://www.affiliatetips.com/ which has 39 Errors, [...]

SEO Trademark Considered Live By USPTO

According to a search of TESS at the US Patent and Trademark Office reveals that the trademark on the term SEO is considered live.
Word Mark SEO
Goods and Services IC 035. US 100 101 102. G & S: Marketing services in the field of computers in the nature of providing marketing services for the benefit [...]

SEO Scams and How to Recognize Them

SiteProNews author Andrew Plimmer wrote a good article about how to recognize SEO companies who use unethical tactics. I agree with most of the article, but had a few exceptions I wanted to share.
The SitePro News article asks; How can you tell if an offer like this is coming from a SEO scam artist?
Do your [...]

Do You Want To Know How I Saw The Woman In Half or Do You Just Want To See The Magic Trick?

It’s a question I actually ask clients from time to time. Some clients have a little understanding of SEO and others don’t. Some want to know details about what I am going to do for them and some just want me to get the job done.
In that initial SEO consultation, one of the first things [...]

Generic Domain Names Make More Sales Than Company Name Domains

This is actually something I’ve been repeating over and over again since 1995. Generic domain names benefit you more than having your company name as your domain name.
So should I register my company name as a domain name? Yes. That domain is what you will use on your business cards, letterhead, email campaigns, and advertising. [...]

Why Should I Use Firefox?

That headline makes it sound like I’m about to give you reasons to use Firefox. If you thought that, you are about to be disappointed. A lot of SEO people like Firefox because it caters to their needs. It adds more seo tools for them to use.
However, I have not seen even one website that [...]