Just Good SEO – No Hype
Website Content Services – Onsite SEO

Most SEO companies can write your website text with the proper amount or percentage of keywords you want to target. What separates us from the pack is that we do this with Sales in mind. We have a lot of experience with making sales on the web for a wide variety of products and have done this since 1995. We write text that sells product. If you have any questions about website content, call us at 786-317-8774.

1.) Sales / SEO Text for Web Pages: I have 30 years of sales experience with 15 of those being in online sales, so I do not just write keyword-rich content; I also write content that converts into leads or sales. We can provide the content to you in a text or word document or we can edit the content directly into your html or asp templates. We optimize each web page for keywords, titles, and description, insert links and images, basically designing each page to help you improve sales and do better with the search engines. $50-100 per page depending on length and complexity. Extremely long pages or glossaries may warrant an additional fee.

2.) Meta Tags: We can go through your website and analyze your competitors to create proper Meta tags including title, keywords, and description for just $20 per page. If we are writing the content or doing the seo, this is included at no extra charge.

3.) Code Cleanup: We go over your website code line by line and get rid of any garbage or unnecessary code. This helps your website work properly and it loads faster if optimized. Both very important to both the search engines and to your sales. Code Cleanup runs $50-$75 per page depending on the amount of work that needs to be done. If we are writing the content, a reasonable amount of code cleanup is included at no extra charge.

4.) Premium Content: We can add newsfeeds, video, audio, and more to your website. Email us at info@seoserviceprovider.com or call us at 786-317-8774 with any questions.

5.) For more about our SEO services, visit our SEO Service Provider website

    
Chris McElroy @ 10:59 am
Optimize Your Articles For Your Key Phrases Without Writing Spam
Filed under: Article Marketing

There are a lot of webmasters buying this type of content on the web. They think that the number of times the key phrase is in the article is way more important than the actual content and the article’s readability.

Because these webmasters BELIEVE they know about seo and article marketing, they request this keyword density as if it is the most important thing.

Then writers that are new to the web and who want to please their customers do as they have been asked to do. After all the customer is paying for it. So give them what they want right?

Wrong. I may be a total pain in the #%$, but my clients know that when they request something and I don’t agree with it because I know it won’t help them, I speak up and let them know how they could benefit more by doing it a different way.

Being a yes-man is not what these clients need. They need someone who spends time to learn what does or does not work and who will advise them on the best approach to seo or article marketing.

Write the article for the reader first and SEO second. you will find that you will naturally include that key phrase where it is appropriate to do so. Read it over after you finish and see if there is a spot or two where you could have added the key phrase without the article being spammy to the reader.

It can be done. Our writers do it all the time for our clients. You can too.

    
Chris McElroy @ 7:34 am
Do You Really Need New Clients?
Filed under: Internet Marketing

I found this blog post and wanted to share it with you. It is a very simple question, but one we all should answer for ourselves. If we want to grow our company, do we need new clients or is providing more services to existing clients the key to growth?

Do You Really Need New Clients?

By Randy Shattuck

“Can you not realize your growth goals without adding new clients?”

Your Best New Client is an Old Client

I’m concerned that many PS executives are obfuscating, and potentially substituting, “client acquisition” with “revenue generation.” To me, the two are not one and the same. New clients often come with high risk and may not remain good clients over time. New clients are far more likely, in my experience, to negatively impact profitability and create management headaches. More often than not, existing clients are the best source of quick new revenue.

There is wisdom in the proverb that reads: “It’s easier to sell something new to an existing client than it is to sell an existing service to a new client.” Numerous research studies have shown that the cost of acquiring new clients is exorbitantly high and full of risk.

The goal of this exercise is to rationalize the requirements for a new service that you can offer a substantial number of your clients, all while making a solid profit.

Read the full article here. It gives great advice about growing your existing business by servicing current clients and avoiding the cost of acquiring new clients.

    
Chris McElroy @ 5:49 am
Article Marketing Is Part Of A Good SEO Strategy
Filed under: Article Marketing

SEO, or search engine optimization, is a term that covers a lot of ground. It involves link building strategies, branding, blogging, onsite optimization, ppc, and much more.

Under link building and branding, article marketing comes into play. You can write articles or have them written for you by a ghostwriter. Once you have the article content, you can submit them to thousands of article directories.

Many people think article marketing stops there. It doesn’t. Article directories that accept and reprint your articles are not where your link popularity comes from.

These article directories provide free content to webmasters and bloggers for their website. When these people use your article, the links in your author bio section lead to your website. The websites or blogs they are reprinted on are ususlly going to be relevant to your website and the links from there are valuable in most cases.

That is where good link popularity comes from article marketing. This also means that your articles need to be something someone would want to post on their website. That means that all the garbage articles that contain bad grammar and are just stuffed with keywords have absolutely no value at all.

This especially applies to spinning articles. If you are using an article spinner for your article marketing, then you just don’t get it. The temporary benefits that you get now will bite you in the $%& later. That’s a promise, not a prediction.

You can go to a freelance website and find people who say they will write seo articles for you for $5, $3, and even $1.50 per article. They usually live someplace where a dollar goes a long way and they know nothing about article writing or article marketing whatsoever.

The articles they write for you are worth nothing. Whatever you paid for them is money thrown away. The links you get from article directories are not going to help you that much due to the content being so poor.

Article Directories are not there to give you link popularity. They are there to provide good quality free content to webmasters and bloggers who need reprint material.

Webmasters and Bloggers with high-quality sites are not going to reprint garbage articles on their website.

You have to pay more for quality content. That is the bottom line. Article Marketing, when done correctly can get you a lot of traffic and help you build link popularity. Done improperly, it’s a waste of your time and money.

One well-written, informative article can bring you more traffic and link popularity than 100 garbage articles.

In addition to the benefits of having a professional write the articles for you is that the content might get picked up by websites with a high Google page rank and websites with a lot of targeted traffic.

People will read a good article all the way to the bottom where your links are and click on those links. They will stop reading a garbage article before they even see your links at the bottom.

Think of your own reading habits. Do you finish an article that is poorly written or one that bores you to tears? Of course not and neither will your potential customers.

And article marketing can help you with branding your name or your company name. People want to deal with people they perceive as an expert in their field.

By having quality articles with your byline and company name in them that can be found through searches for your name helps build your reputation as an expert.

Hiring a professional ghostwriter is the key to getting quality articles that will bring you more traffic, help build your brand, and help you build link popularity.

    
Chris McElroy @ 7:09 am
Do You Really Know What Article Marketing Is?
Filed under: Article Marketing

Lots of people have heard about article marketing or maybe even doing what they believe is article marketing, but do not really understand what it is. There are different ways article marketing can be used to help you.

Writing an informative article about something that is related to your website content, service, or product, then mass submitting it to article directories or free content websites.

Because of the links in your author bio section or footer of the article, every article directory you submit to is linking back to you. While this creates a lot of one-way inbound links, you have to remember that those websites are not likely to be related to your product, service or website content.

In addition to that, those article directories also link to thousands of websites. Even on the page where your article appears in their site, it’s likely that many other links accompany your links on the same page, further diminishing the value of those links.

It is worth the effort. Those inbound links will definitely not hurt you and will help some, but the goal of submitting your article to all of those article directories is so that other Webmasters and Bloggers can find your articles.

Whenever a webmaster or Blogger uses your article in a website or Blog that is related to your content, product or service, then you are accomplishing a lot. Those are valuable one-way inbound links and will carry weight with search engines like Google.

Writing exclusive articles for high-traffic websites.

This is another way you can use article marketing to enhance your search engine rankings and link popularity as well as get traffic directly from those who read your article.

For this, you really need to polish your writing style. You need to write an informative article that is grammatically correct first of all. It needs to be 500 – 700 words.

You need to provide references for your facts and acknowledged quotes to support your theories or opinions. It will also help you illustrate that the information is correct. These types of articles require more research because they need to be accurate.

Once you have your article written, offer it as an exclusive article to just one high-traffic website where their topic is related to your content, products, or services.

This article will be seen by many if it is accepted and you will see a direct result in the amount of traffic you get from just one article submitted to just one website.

Another way to use article marketing effectively is to write the article as you would an exclusive article as mentioned above for another website and putting it into your own website.

Once you have the article written and posted into your website, take the link directly to the article page and start posting in forums and commenting on blogs that are related to the topic of your article. Use the link to that article page in your sig. line or as a reference if you find people discussing exactly what your article explains.

By using the article to help others, you will find they will want to see what else you have at your website. By linking it in your sig. line, you also increase link popularity for that page and for your website.

Make sure that the rest of your website is linked from the page you put the article into and it can even help your website get crawled by the search engine spiders.

Create a Google Knol Page with your article. Google Knol Pages can be extremely effective if you build a few links to the Knol Page after you build it.

Use your article in a Squidoo Lens. This will require a much longer article, a lot of reference links, images and more, but they tend to rank very well if done correctly.

There are a lot of ways to use the articles you write or have written for you. Be creative and you can use the article in more than just one of the ways I have mentioned in this post.

I hope this article helps you!

    
Chris McElroy @ 6:57 am
I Want Cheap Content Because I Don’t Know Any Better

I see this everywhere and still cannot believe that people do not get it. Content is still king on the web.

Website Content

The most important thing you will ever do for your website is to put in good content. Great content will get you links and your position in the search engine results will be because of the content you put into your website.

Hundreds of back links will not get you ranked well with poor content. Great content will get you good keyword positioning with or without back links, therefore, content is still the most important aspect of your website. Great design, flash, graphics, and a cool banner will not get you ranked well for your keywords and phrases. Great content will!

Let’s first look at your website content. Images are great with alt tags. That helps. But it is the text on the pages that, when done correctly, will help your search engine results. This text is also what will convert your customers into sales.

This text is what your customers will read or not read based on it’s quality. This same text is what the search engines will analyze when they decide how relevant your WebPages are to the search phrase you wish them to send you visitors from.

Article Content

Now, let us talk about article marketing.  If you know about article marketing at all, you know you will be submitting articles all over the web. The links in the author bio at the bottom return visitors to your website if they read and like the articles, you write or have written for you.

Just having your articles in thousands of article directories is not the goal of article marketing, although there are article-marketing gurus out there who think it is. The goal is for webmasters to find those articles and place them in their blogs and websites. If they use your article, their website or blog is likely related to the same topic as your website.

You are looking for these quality links. The links for just being in the article directories do not hurt you, but they do not help nearly as much as those from related websites do.

Your other hope is that thousands of people read your articles. Do you really want people to read poorly written articles and associate that poor quality with your website? Well-written articles get people to read them all the way to the bottom where your links are located. Well-written articles reflect well on your website and your reputation.

If the articles are of great quality then likely your products and services must be great as well. The reverse is also true in the reader’s minds. If the articles are written poorly, then likely your products and services are of little or no value as well. It is not only about the number of keywords and phrases placed into the article folks.

With all of that being said, I still find all over the web, especially at freelancer websites, people going in and saying things like; “I need 400 articles written for SEO and I’m willing to pay $1.50 per article.” Or they say something like; “I need someone to write content for my website and I’m only willing to pay $10 per page.”

I really try to refrain from telling people they are, well . . . stupid, but I am finding it harder and harder each day when I read this stuff.

They will spend hundreds or even thousands of dollars to have their website designed so it looks really pretty, but the text, the stuff that will actually get good search engine results and sales, they go after cheap content.

Writers that know how to write text that not only is appealing to the reader, but that is also written with the keywords and phrases in mind, are worth being paid well. The moment you start hiring better writers and paying for text that converts sales, you will begin to be successful on the web. That cheap content is not going to make you any money.

A website that is beautiful but gets no traffic and sales may as well be an ugly website. An ugly website that ranks well in the search engine and that makes sales gets more beautiful by the dollar.

    
Chris McElroy @ 6:49 am
Subdomains or Subdirectories? That is the question
Filed under: Bing and Google and Onsite SEO and SEO Myths and Facts and Search Engines and Yahoo

This is another question that a lot of people ask. One client recently asked if using subdomains would hurt or help his SEO efforts.

My answer: Subdomains are like standalone websites without the advantage of having a real domain name. You can build whole sites on subdomains, but they won’t help the website on the actual domain and the subdomains carry less weight than a site on an actual domain name. /folders help add content to your website. If what you want to put on the subdomain isn’t to help your website, then it’s better to get a domain name for that content. Google has been wavering on how they treat subdomains.

So I looked it up on the Google Webmaster Blog just to be sure.

Subdomains vs. Subdirectories

What’s the difference between using subdomains and subdirectories?

When it comes to Google, there aren’t major differences between the two, so when you’re making that decision, do what works for you and your visitors.

In addition to those considerations, if you use Webmaster Tools (which we hope you do!), keep in mind that you’ll automatically be verified for deeper subdirectories of any sites you’ve verified, but subdomains need to be verified separately.

So, they are the same from an SEO perspective, at least for Google. Remember, you need traffic from other search engines as well. The Google Webmaster blog only applies to Google Optimization. The advice that Matt Cutts gives us is also only about Google Optimization.

Some search engines may treat subdomains as separate websites and subdirectories or folders as part of the actual website. So the safer way to go for SEO purposes is to use subdirectories or folders for content you want to be seen as part of your website.

This is from Matt Cutts on how Google treats subdomains and subdirectories;

My personal preference on subdomains vs. subdirectories is that I usually prefer the convenience of subdirectories for most of my content.

A subdomain can be useful to separate out content that is completely different. Google uses subdomains for distinct products such news.google.com or maps.google.com, for example.

If you’re a newer webmaster or SEO, I’d recommend using subdirectories until you start to feel pretty confident with the architecture of your site. At that point, you’ll be better equipped to make the right decision for your own site.

Remember the KISS principle. keep it simple and stupid. The more you complicate your SEO efforts, the more likely you will make a mistake.

In addition to that, Google has changed their policy on subdomains more than once. They have always counted subdirectories as content for your site. Do you really want to put all that effort into building subdomains just to have them change that policy again?

I recommend subdirectories / folders if you must use them at all. For most websites I put all of the web pages in the root with folders for images, docs, scripts, styles, etc. It makes it very easy to work on your website when you do it this way.

Excessive folders with different keyword names can make your URLs seem like spam. I can’t prove that is a problem, but anything that looks like spam, smells like spam and tastes like spam is probably spam.

What experience have you had with subdomains vs. subdirectories? I don’t mean just in Google. How do they do for you in Yahoo and Bing or other search engines?


    
Chris McElroy @ 7:59 am
SEO Blog Reposts Rehashed Rewritten Spam
Filed under: Blogs

That title doesn’t do it justice. Everyone hated Microsoft for years. One of the reasons is that Microsoft will put out software according to its’ own schedule even when that software isn’t really finished. Then they add patches to try and fix the broken software they put out.

Their schedule of selling us new software and versions of software is more important to them than giving us a finished product.

For many bloggers, especially those with Internet Marketing Blogs and SEO Blogs, do the same exact thing. The need to make a blog post every single day over-rides the need to make a good quality blog post.

So we re-post other people’s blog posts, rehash old news, rewrite our own blog posts from a year ago and more to make sure we get that daily blog post done.

Has it come to a point where this is blog spam? The clutter is piling up. The noise is becoming unbearable. Certain well-known blogs can write about something early in the morning and by late afternoon the very same topic will be on thousands of blogs with very few of them actually adding any value or a unique perspective to the original post.

Where has the creativeness and the originality gone? Do we get bored with the topic and just look for what someone else wrote about and use that for today’s topic? Do we do it because it saves us time?

I’d love to hear your thoughts on this.

    
Chris McElroy SEO @ 2:45 pm